Sunday, October 31, 2010

Fixtures for Zoe

But first, an incredibly cute picture of Lotus in my "proof" Zoe bag!  I had just returned home from Giant and tossed the bag on the window seat.  Lotus especially loves the reusable bags.  I think she make a good Zoe mascot!


The other side of the bag is a gorgeous picture of Zoe Girl.  I had taken the bag over to show Cori so she could see her beautiful logo design work in all its splendor!  The Website URL is contained on the ends of the bag and inside the bag.

But back to fixtures.  In the hopes of SOMEDAY getting the lease signed and moving forward, I've been considering design and fixtures for the store.  I love looking at examples of designs online and seeing how they have used color and merchandising successfully.  Some things that I'll need to start ordering soon:


  • Racks
  • Shelving
  • Tables
  • Mannequins
  • Chairs/Couches (for my customers and/or patient husbands/boyfriends/significant others
  • Steamers
  • Hangers
  • Sign Holders
Hangers are especially interesting.  How many times have you shopped at a store and tried on something with a beautiful wooden hanger and, when purchasing the item, been asked if you'd like to keep it on the hanger?  Then, the store gives you a plastic hanger and keeps the wooden one for reuse.  (They occasionally forget, as I have a few wooden Ann Taylor hangers in my closet!)  There is a good reason for this - the wooden hangers cost about twice as much as the plastic ones do!  I think I'll be keeping the wooden hangers also.

Tomorrow, I'm going to visit a furniture store that also has a specialty in designing retail space!

2 comments:

  1. Thanks, Juice! My other "child" Nola got in the bag headfirst yesterday and bag and cat tumbled off the window seat into the floor! Fortunately, no one was injured!

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